Live Events

Ticketing

2024

Founderland

The Family Fund's inaugural Founderland event brought together some of the most influential founders, retailers, investors, and thought leaders in the consumer space. This exclusive, invite-only event required a ticketing and event management solution that could handle highly personalized access and applications for a select group of new attendees.

Founderland

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About the project

We focused on preserving the exclusivity of the Founderland event by formulating a custom, highly selective application process. To ensure only the most impactful investors, founders, and attendees were approved, we collaborated closely with their team to identify the critical information needed to assess each applicant’s relevance and potential value to the event.

Founderland

The solution

Not all ticketing solutions are created equal. We carefully matched the right technology to meet their unique needs, creating and launching an event experience that not only met the timeline but also aligned with their brand aesthetics. Instead of emailing forms to screen applicants, we streamlined the process by embedding tailored forms directly into the ticketing system. Each form gathered information based on the ticket type, appearing only after an applicant initiated a purchase—ensuring serious, high-commitment prospects.

Founderland

Founderland

Results

A First-Year Milestone: 100% Sold Out!

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Press

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